The BCAM Reaching Higher Event at Grand Valley State is a top-tier basketball showcase for Michigan high school talent. Discover what makes this event a must-attend for players and coaches.

Each summer, the BCAM Reaching Higher Event at Grand Valley State University serves as a proving ground for Michigan’s best high school basketball players. Organized by the Basketball Coaches Association of Michigan (BCAM), this invite-only showcase isn’t just another stop on the summer hoops circuit—it’s where reputations are built, and futures begin to take shape.

From the moment players step onto the floor, it’s clear that this event means business. With college coaches in the stands, whistles echoing off the walls, and drills designed to test not only skill but basketball IQ, the intensity is felt from start to finish.

A Platform That Elevates

What makes Reaching Higher unique isn’t just the talent—it’s the opportunity. Players are evaluated not only in 5-on-5 competition but in situational drills that highlight how they think the game, communicate, and adjust in real time. It’s not uncommon to see under-the-radar prospects elevate their profile after making an impression here.

And while BCAM doesn’t typically publish full stats or final scores, the format encourages individual excellence within team structure. That’s why year after year, the gym buzzes with coaches taking notes, evaluators exchanging opinions, and players pushing themselves to stand out—not just with scoring, but with hustle, leadership, and unselfish play.

Culture Over Clout

More than just a showcase, BCAM Reaching Higher promotes the values that define successful student-athletes: effort, attitude, and accountability. Players are encouraged to be vocal, coachable, and competitive traits that often mean more to recruiters than highlight dunks or deep threes. It’s not about putting on a show; it’s about showing who you really are as a player and teammate.

The Bigger Picture

For many, this event marks a turning point—an early sign that they belong at the next level. Whether it's a rising freshman earning respect or an upperclassman confirming their D1 potential, Reaching Higher helps chart the course for Michigan’s basketball future.

And even without official stat sheets or MVP announcements, those who were there know who rose to the moment—and who still has more to prove.

The BCAM Reaching Higher Event continues to be one of the most valuable stages in Michigan high school basketball. It’s not about hype—it’s about habits. Not about rankings, but readiness. And for those serious about their basketball journey, it remains one of the most respected and rewarding opportunities on the calendar.